Foundations
Logo usage
Logos are placed assets, never retyped, never redrawn, never CSS-filtered. Pick the treatment by background; swap to white in dark mode.
Master lockup, six treatments

colour, light grounds (default)
blue, single brand colour
green
grey
black, mono print
white, dark grounds
<div class="brandlock">
<img class="brandlogo--light" src="../logos/Novus_Logo_Colour_transparent.png" alt="Novus Technologies">
<img class="brandlogo--dark" src="../logos/Novus_Logo_White_transparent.png" alt="Novus Technologies">
</div>
Product & platform lockups

novapay
novabank
novastore
novatrust
novaboost
novahub
novaware
novaserve
novaaiRules
- Colour lockup on light grounds; white on dark, blue, or photographic grounds, via the
.brandlogo--light/--darkpair, never inline display styles. - Header height is
--logo-height(26px) in every app, same asset, same size, no per-app shrink. - Product names are lowercase and solid-set:
novapay, never "NovaPay" or "nova pay". Standalone placement uses the full lockup. - In dark mode all product lockups render in the two light blues, identity colour is a light-mode affordance.
- The wordmark variant (no TECHNOLOGIES) is for sub-brand/secondary placements where the parent is already established.
- Client and partner marks keep their original colours on white tiles, never recoloured or inverted.
Every bundled asset with its package path is on the asset index.